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digital marketing

If you are a business owner, your first and foremost point of concern should be devising an effective and innovative marketing strategy to sell your products/services. In this regard, you...

There are an abundance of websites on the internet. Some are aesthetically pleasing, others are a total mess, and then you have the websites that don’t function in the way...

Marketing is the core and life of any business as it can’t function half as effective without it. It’s one thing to create a product/service, but another to market it...

Marketing and catering for wider audiences to increase brand awareness used to be the norm in the past. Nowadays, addressing your target market is significantly more important as they are...

The holiday season is fast approaching and most people are preparing for activities such as shopping for gifts, preparing Christmas dishes, reuniting with friends and families, or planning for the...

In the year 2018, an online presence can make a business. And we say that literally. On the one hand, lots of businesses have started online in the last years,...

In the last years, mobile technology has gained a prominent role in the success of business sales efforts. Having a team of effective salespeople is not just a matter of...

If you are a small business and still don’t have an online presence in this digital age, then you are missing out opportunities to make it big. While traditional marketing...

We are not all alike. This is something that all marketers should live by. That’s why it is a must for businesses to take into consideration the behaviour of consumers...

Since its birth in the early 90s, SEO has been constantly evolving. The way we optimise websites for search engines differs greatly nowadays from what we had years ago, and...

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