Category: General News

Influencer marketing may be a relatively new term for many, but it is a marketing strategy that has been around for probably decades. However, it isn’t your fault to not be aware of such an impressive and effective marketing strategy because it gained prominence only a few years back. Just about a decade ago, this...

Web designing trends are changing so rapidly and the industry is evolving so ferociously that it is highly important to foresee what lies ahead. Every web developer is currently thinking what web design trends 2020 are going to be. We believe that some of the present trends would continue to rule the web development industry...

The power and popularity of WordPress is second to none. Every web design company wants to make websites that stand out and grab maximum traffic with WordPress this becomes possible without much ado. Believe it or not but around a third of the entire world’s websites from personal blogs to major enterprises like the NBC...

A Google optimised website is mandatory nowadays in order to strengthen your footprints on the digital spectrum. However, people usually consider SEO and web design as separate tricks and techniques of the trade, which is a misconception because you can utilise both while submitting your website to Google and building rapport with the search engine...

Holiday season is about to start, in fact, it has already started and this calls for creating your Christmas search marketing strategy. Christmas is the most anticipated and awaited festival of the year; it is a time when people from all walks of life go a step beyond in making the day truly special for...

The rapid growth of the Internet has brought immense opportunities for online businesses. It has not only made doing some type of business easy, but also enabled entrepreneurs to extend their reach on the web and connect to a broader consumer base. However, just like brick-and-mortar businesses, the online success requires a comprehensive marketing strategy...

In this era of the Internet and social media, most of the customers are now online. Businesses are making strides in getting their brand out there with the help of digital marketing. For what it’s worth, digital marketing offers a modern alternative on how businesses can better reach their target market, and in turn, improve...

You must already be aware of the best revenue driving platform that we can benefit from online, email marketing. Email marketing is certainly one of the digital world’s most powerful marketing mediums as far as return on investment is concerned. Reportedly, an email worth $1 can yield financial gains of up to $38. Unbelievable, isn’t...

If you are a business owner, your first and foremost point of concern should be devising an effective and innovative marketing strategy to sell your products/services. In this regard, you can always count upon digital marketing as it is a tried and tested and proven platform to ensure instant recognition. The success and popularity garnered...

There are an abundance of websites on the internet. Some are aesthetically pleasing, others are a total mess, and then you have the websites that don’t function in the way they are supposed to at all. For many, your website is the face of your company, it is the first impression that many potential clients...