Google Going Mobile First
You may be one of those small business owners wondering why they need to make their website mobile-friendly, or you may be a digitally-savvy entrepreneur who does business directly from their tablet or smartphone. No matter what category you fall under, Google search will be going mobile first. What does this mean exactly? Google...
20 Reasons Why a Small Business Needs AdWords
Every online marketing article or guide you’ve been reading lately states a small business needs AdWords. Everybody in the industry seems to go for it, but you still don’t know why you should advertise on Google? Keep on reading to find out exactly why a small business needs AdWords in today’s online world. This article...
How to Drive Traffic to your Website| 7 Strategies that Work
How to Drive Traffic To Your Website – is this what you have playing on your mind all day long? Then this article is for you; keep on reading to find out how to drive traffic to your website with these 7 easy strategies and how you business will benefit. Why You Need Website Traffic...
Website Hacking- Is you business at risk?
Website Hacking – you’ve seen it in the movies or read about it in the news, but did you ever think it can happen to you too? If you are a small business owner and have a website, you should think about it seriously. Not only large corporations get hacked, but also smaller enterprises, and...
Video Marketing Trends of 2016
Everybody knows it, people respond to Video Marketing more than text and it is easy to explain why – our brains prefer to process moving visuals rather than written content. Actually, we process visuals 60,000 times faster than we process text, and this hasn’t changed too much since the time of our ancestors who used...
Why Content Marketing is Vital For Your Business!
Content Marketing for business is a very popular term in today’s marketing world, and yet many marketers still fail to understand what it is and how to use it efficiently. It’s easy to get lost between social media posts, eBooks, and blog articles, and forget why you’re doing it in the first place and why...
Digital Marketing vs. Traditional Marketing
You don’t have to be an experienced entrepreneur or a marketing expert to notice that how we do business and how we act as consumers have changed significantly in the last few years. The abundance of products and services is higher than ever, multiple niches have developed, and we interact with brands mainly online. What...
Change Your Thinking on Digital Marketing
Business plan…. checked! Tax ID… checked! Identifying potential clients… checked! Launching a website… checked! But wait, your work is not over yet! One of the most common mistakes that business owners make is just having a website designed for their business and then forgetting about it. This may have been acceptable years ago, at the...
Top 7 Email Marketing Latest Trends
Do you know what online marketing technique has the highest return on investment? Since you have already read the title, here are the top 7 email marketing latest trends. Email marketing produces an average ROI of 4,300%, more than PPC advertising, social media marketing, direct marketing, or content marketing. It delivers the best performance when it...
6 Common Social Media Mistakes
Most smart businesses are now online and using social media – but many are making common social media mistakes when doing their daily posts. If you own a small business, chances are you’re looking to interact with your customers on social networks and promote your products and services on platforms like Facebook, Twitter, or LinkedIn....
